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I hope you all had a great weekend! I still feel like I could use a couple of more hours of sleep, maybe even take a nap right now, but I had a good weekend and I really can’t complain! We all know that Make Up Forever’s HD Foundation is probably one of the best ones out there, well now they’re coming out with an Ultra HD and Foundation Stick!

Make Up Forever once again leads the beauty industry into the next era of makeup innovation and technology. As the original pioneer of the HD makeup category, Make Up Forever continues to redefine and elevate beauty standards with the launch of it’s new Ultra HD Foundation, the first and only foundation designed for the demands of the 4K technology. With 4K technology, the next generation of digital devices will display images with unbelievable detail, stunning clarity, and heightened color than existing HD technology.  Completely invisible under the latest, ultra-magnified resolution, these innovative foundation formulas look completely natural on camera – and to the naked eye.

To keep complexions flawless at any resolution, Make Up Forever developed Ultra HD Foundation revolutionary 4K Complex. This innovative formula is enhanced with the following:
– Amino Acid Coated Pigments – reflective particles that blur flaws and provide translucent, invisible coverage
– Hyaluronic Spheres – hydrate and plump the skin for a longer, more comfortable wear
– Sericite – a fine grained mica that adds light reflecting properties to create a radiant and luminous effect, mimicking the vibrancy of naturally beautiful skin.

As a result, Utra HD Foundation provides complete, silky coverage while staying even more invisible, feeling even more comfortable, and looking even more natural.  The next generation of Make Up Forever’s iconic HD Foundation is optimized for the digital lifestyle, offers nearly double the original HD Foundation’s shade range and is available in both liquid and stick formulas.  The perfect foundation is available in 40 shades and provides medium coverage with a natural finish in a lightweight, oil-free formula. As an alternative to liquid for a flawless complexion and also ideal for touch ups and contouring, Ultra HD Stick Foundation is offered in 15 shades that blend beautifully onto normal to dry skin.

Ultra HD Liquid Foundation

These are available now. The number in parenthesis indicates the shade that corresponds to the original HD Formula.

  • Y205
  • Y215
  • Y225 (117)
  • Y235
  • Y245 (120)
  • Y255
  • Y305 (140)
  • Y315 (125)
  • Y325 (118)
  • Y335 (127)
  • Y345
  • Y355
  • Y365 (123)
  • Y385
  • Y405 (153)
  • Y415 (128)
  • Y425
  • Y435 (170)
  • Y445 (173)
  • Y455
  • Y505 (177)
  • Y535 (178)
  • R210
  • R220 (110)
  • R230 (115)
  • R240 (107)
  • R250
  • R260
  • R300 (135)
  • R330 (130)
  • R360 (145)
  • R370 (155)
  • R375
  • R410 (160)
  • R420 (165)
  • R430
  • R510 (175)
  • R520
  • R530 (180)
  • R540

Ultra HD Stick Foundation
The HD Foundation Stick will be available in September. The number in parenthesis indicates the shade that corresponds to the original HD Formula.

  • Y225 (117)
  • Y245 (120)
  • Y315 (125)
  • Y325 (118)
  • Y335 (127)
  • Y365 (123)
  • Y405 (153)
  • Y415 (28)
  • Y445 (173)
  • Y505 (177)
  • Y535 (178)
  • R230 (115)
  • R370 (155)
  • R410 (160)
  • R530 (180)

Each will cost you $43.00 and you can get the Ultra HD Foundation now at Sephora online only and in September you’ll be able to get them at the store along with the foundation stick.

Oh. My. Gosh! I totally want both of them!!! I can’t wait to get my hands on these and try it out for you guys!

xoxo
Lola

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